Darby Sieben -

I travel a lot for my work as head of business development for Yellow Pages Group. In fact, I have spent so much of my time in airplanes and hotels that I have achieved Super Elite status with Air Canada and a Platinum member at Starwood Properties. I was telling some of my co-workers things that I do to help in speeding up travel and they suggested that I should write a blog post about some travel tips that anybody can use. .

So, here are some tips that I have put together that make my travelling life a little easier. Hopefully you find a couple of these useful in your travels.

Tip #1 – Purchase Some Space Saver Bags (the non-vacuum type)

I try not to check any luggage preferring instead to take carry-ons; I find it much faster when you don’t check luggage to get out of the airport. The issue with carry-ons is making sure you don’t exceed the size limit. What I find works out well to allow you to pack up to 7-days worth of clothing is the space saver bags. However, make sure you don’t buy the ones that require a vacuum cleaner (good for when you leave, not so good when at the hotel) – instead buy the ones that you simply use your body weight to push out the air.

Personally, these have helped a great deal in not having to check luggage. They are great if you are using a airline size piece of luggage or simply looking to add your clothes to a backpack – it keeps them nice and tight. Downside; you may run into the issue where some clothes need to be ironed.

Tip #2 – Know Your Airplane and Which Bag to Bring

I mostly fly Air Canada and when you book with them they always tell you the airplane in which you are flying in. Notice the screenshot below but the numbers that are E90, 320, 321, tell you the aircraft. The one to be particularly aware of is the E90 or the CRJ because checked luggage can be an issue if you are sitting in executive class. For example on the “left side of the plane” if you are looking towards the cockpit in seats 1a, 2a and 3a the overhead bin is extremely small and will not fit any luggage. On the “right side of the plane” the bins are larger but you cannot exceed the recommended size of luggage. This overhead bin will fit jackets, backpacks or even a small duffle bag.

When I am doing a short-haul, less than 3-nights (usually this means Calgary-Montreal), I will pack in a small backpack my clothes (using a space saver bag) and liquids. Specially here I will use the backpack because it allows me to use the small overhead bins. There is always lots of room, easy to grab stuff out when you deplane and you don’t have to worry about anybody squishing your stuff.

Tip #3 – Know your Airports for Mobile Checkin

This one is probably going to change, but here is my experience this year with mobile checkin. The Montreal airport has the proper scanners to get through the priority line as well as security. I find that Toronto, Calgary and Vancouver tend to take longer when using mobile check-in because they don’t have the proper mobile scanners. I even had one person tell me that this was not a boarding pass, thank goodness for other employees in the security line. For now, if I am leaving out of Montreal I will go mobile check-in all the time. For the other airports in Canada, I will use a paper boarding pass and flying out the US (at least the places I have been) I will continue to use a paper boarding pass.

Note: in Montreal you don’t have to be a frequent flyer to use mobile checkin. Anybody can and if you select that option, you can get through security much faster.

Tip #4 – Know Which Clothes Set Off the Security Alarm

Flying out the US it is a policy to remove your footwear. In Canada, it does seem to be a hard and fast policy (sometimes I have gone through with shoes, sometimes I am asked to remove them). I have one pair of shoes that always set-up off the alarm. When I wear these, whether asked or not, I will remove them – otherwise I will end up spending more time in the security line.

This is the same for belts. Some of my belts will not set-up the alarm, others will. I have a good inventory of knowing which ones will and will not. That said, this is a trial and error learning, so this tip is really meant for those frequent flyers.

Tip #5 – If you have a an iPhone, useful Mobile Applications I use when travelling

WeatherEye by The Wether Network – know the weather of where you are going and dress/pack accordingly. WeatherEye for iPhone (links to iTunes).

YellowPages.ca Business/People Finder – handy application, very clean and simple (read one of my previous blog post on this application) and a great tool for looking up businesses and/or people in your destination city. YellowPages.ca iPhone launches iTunes, YellowPages.ca Android and other devices. For Blackberry text – blackberry to 411411 for the application.

What’s On – A great application to know what is on in your hotel room and what channel. Works in Canada and the US. What’s On for iPhone launches iTunes.

ATM Hunter – this is issued by MasterCard and is a great location based application when you need to find an ATM. ATM Hunter for iPhone).

Skype – this is a killer application that can save you tons of money on roaming charges. Note: you need to be connected via WIFI to use, but most hotels offer WiFi. You can then make calls use this application and forgo any roaming charges (great when you are in the US) and pay Skype’s low per minute fees. The only issue – if you receive a text or you have your calendar set to notify you of a meeting, it will drop the call. Still not 100% but I have saved hundreds this year on long distance/roaming calls from my cell. Skype for the iPhone.

Here are a few other applications that I use when travelling:

- Restaurantica – good for looking at reviews of Canadian restaurants
- YellowPages.com Mobile – US based find a business search
- Globe and Mail – keeps me up to date on CDN news when I am away
- Shooger – mostly US, but a great application for coupons and deals
- Yelp – really good for restaurant reviews while in the US
- Facebook – you need to stay connected
- Tweetie 2 – a must have if you use Twitter

This are a few that I use regularly when travelling – if you have others that you recommend, please enter them in the comments section.

Tip #6 – Bring the Right Power Connections

If you plan to work on the airplane there are two power connections that you can leverage. The USB connection that is in the TV (great for charging your phone) and the regular power jack that is connected to your seat.

For MacBook Pro users, remember to bring your regular power cord attachment for the 3-prong, otherwise, your standard power cord won’t work on the airplane.

Those are 6 of my most common travel tips that I would recommend. If you have other travel tips that you would like to share, please feel free to comment.

Popularity: 3% [?]

Over the past two months I had have the pleasure of meeting a lot of new marketing candidates who have joined Yellow Pages Group Canada. The range of experience and quality of people is absolutely. This past week, I had the pleasure of meeting Martin Aubut who is a clear leader in social media, check out his linked profile.

Since I joined YPG in 2006 (as an employee, been working with the organization since 2001), I sometimes have to remind myself how incredibly lucky I am to be surrounded by high quality people. It is true that at the heart of any great company is people and YPG is not short of talent, which is probably one reason why YPG has been recognized as one of Canada’s Leading Employers.

I am currently looking to hire 2 Senior Managers of Business Development for YellowPages.ca, Canada’s Leading Online Commercial Directory. I need one located in Montreal and one located in either Calgary, Vancouver or Toronto. If you are interested, please check out Yellow Pages Group HR Page and search for Job #1802 if interested in Montreal or #1836 if interested in Calgary/Vancouver or #1954 if interested in Toronto.

Here is a snapshot of some other interesting performance marketing roles.

The Performance Marketing Training Specialist will be part of a team of experts (Performance Marketing Delivery Team) mandated to provide dedicated support to sales representatives in achieving their targets of print and online products, with particular emphasis on Search Engine Marketing (SEM), Search Engine Optimization (SEO) and Social Media. Check out the YPG HR Page and if you are interested in Calgary, search for posting #1811 and if you are interested in Burnaby search for posting #1795

Check out all the positions that are currently being recruited for.

If you have any questions about working with YPG, please feel free to post a comment.

Popularity: 4% [?]

The following data points relate only to my personal blog, Darby Sieben, but I find it interesting that Google Chrome is increasing in terms of usage but more fascinating is the growth related to Google Adsense Revenues from Chrome users. This comparison is from Q2 to Q3 of 2009.

Here are the stats from Q2 to Q3:

Some observations:

Internet Explorer continues to lose market share. Firefox also lost market share while Safari and Chrome have increased. From a revenue perspective, IE users are over producing in revenue compared to usage, while we see a massive drop from Firefox users and a drop from Safari users. Chrome users are over producing in revenue relative to market share.

So what does this mean?

Perhaps FF users are getting more savvy in ad blocking. If so, should websites tailor their sites specifically to Firefox users who use ad blocking? Based on this small subset of data, are Chrome users more engaged with Adwords and is this the main driver behind Google investing in the browser wars? If you are a website owner, should you encourage people to stay with IE – they seem to be the ones generating the revenues?

Of course this sample size is way to small to make any broad conclusions, but I found them interesting and wanted to share. Also, if you monetize your site using Google Adsense, what do your stats tell you? Are you seeing a similar trend or something completely different?

Popularity: 3% [?]