Taking a Look at Local Merchant Pages in Canada
Posted on 17 December 2007 by Darby Sieben
I thought it would be interesting to run a blog post comparing different ways to present information on local businesses in Canada. Most local business sites present information in a standardized way, so the following examples will give you an idea of what some of the most common players in Canada are doing. By the way - there are many small regional players in the local space, however, for this particular post I wanted to focus on sites that the majority of Canadians who recognize.
Lastly I had to reduce the images to fit within my blog post - so for a real comparison, please click on the images to load the full page.
YellowPages.ca has recently launched a new look merchant page - see screenshot below from Martin Grove Volkswagen in Toronto.
Here is a screen shot of the same company on Google Maps
Here is a screen shot from Yahoo Local
Popularity: 25% [?]




December 21st, 2007 at 9:44 pm
from your comparison, it seems obvious to me that the Yellowpages.ca merchant page gives the best instant gratification to users: info, maps, tools to save and share.
December 28th, 2007 at 8:54 am
The new Yellowpages.ca Merchant Pages are a slam dunk winners!!
December 28th, 2007 at 12:38 pm
I’ma big fan of local. Thanks for sharing an original perspective. Might have to get my clients onboard these…