Darby Sieben -

Through Facebook.com (my profile) we decided to share who we were, where we went school, our personal photos and more. Using LinkedIn.com (my profile) we decided to share everything about our business life and business connections. Twitter (my profile) allows us to share our 140 character thoughts. With FourSquare (my profile) we now check-in everywhere and share our location with our friends.

Now there is Blippy.com – the service that allows you to share your purchases. On the Blippy.com website the tagline is simple : Blippy is a fun and easy way to see and discuss what everyone is buying.

Here is a screenshot from my Blippy.com Feed:

At this point I am only sharing my purchased from iTunes. But if you want to share more of your purchases you have the following options:

Most of these services are not available in Canada but you have the option of sharing your credit card or banking transactions. As a Canadian you have the following financial institution support on Blippy.com – American Express, ING Bank, and Capital One (although it does not explicitly say Canada). Here is a screenshot of the financial institutions supported by Blippy.com:

This past week I was forwarded this site to my colleagues and friends asking for their feedback. Some of them thought it was quite innovative in terms of asking your friends for feedback on whether they liked or disliked a movie or song. Others thought it was inappropriate to share this information on the web and flat-out told me they never would post their purchases online. Other thought it was completely stupid that somebody who post this info and that others would actually want to read it. One thing for sure is that Blippy.com evoked a reaction.

I actually think this concept is interesting. Think about it – everybody shares with their friends and family what they like and dislike. Did you see that movie? What did you think of it? When people come over to my house, they ask us how do you like your massage chair or your 4-door fridge (these are 2 common questions we get from most people). You can read about my Inada Massage Chair purchase.

Does Blippy.com allow people from long distances participate in those discussions?

Could Blippy.com help you make better decisions by asking people in your network about a product or service?

What about asking a total stranger on Blippy.com what he thought of a restaurant you have not been to before?

Is this so different than facebook, twitter, foursquare or linkedin?

Could Blippy.com be the next social phenomena?

Will You Share What You Buy?

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Here is a great presentation by Marta Kagan and is a follow-up to the original What the F**K is Social Media.

I wanted to post this to my site as social media has become a bigger part of my personal and professional career in the past 18-months. The slides in this presentation do a very good job of highlighting how important social media is becoming in the mainstream. Couple this with a book written by Don Tapscott called “grown up digital” and you get an appreciation for the “conversation revolution” that we are currently in and the importance of having a strategy to deal with in. For this post, I will not be providing any of my insights. I will do this in a follow-up article. For now, I hope that you enjoy this presentation:

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Do you like to share your opinion? If so – launched today is the $100 a day free gas card giveaway from the YellowPages.ca Facebook Application – see full contest details.

Since the launch of this application, we have seen a growing numbers of users from across Canada share their opinions on restaurants, bars, dentists, health spas and this is a way to say thanks for those users to keep sharing their opinion with friends and family.

On a personal note, I appreciate that my blog has been very quiet in the last couple of months and for everybody who emailed me asking me what’s up – thanks for emails and your concern.

Besides being extremely busy in my position of Director of Online Services for Yellow Pages Group, I also made a move from Toronto to Calgary. Although the transition went extremely smooth, it is quite a ride to pick up your life and move over 3000 km’s.

Anyway, I will be regularly contributing again, with more of a focus on what is being launched by the YellowPages.ca Labs Development Team as we continue to produce some great work in helping Canadians buyers connect with sellers.

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