Archive for the ‘Web Design’ Category

How Critical Are Your Web Stats To Your Online Success?

Monday, October 17th, 2005

In today’s marketplace, web site statistics are a very important tool to help us when making decisions about our web site. In case you are unaware, if you have a website on the Internet, there is a good chance that your web server is collecting information on the visitors to your web site. For example, if you called me and told me you visited my site at 4:00pm on a Friday afternoon, I would be able to look into my stats, find that time, and be able to tell you what pages you looked at while visiting my site, how you came to my site, which page you left on and how long you were visiting.

The reality of web site statistics is that almost everything is tracked. The information collected from visitors is truly amazing. However, more importantly than the statistics is how we use them to make business decisions and ultimately more money. (more…)

Popularity: 8% [?]

Look Up – Look Way Up

Tuesday, September 13th, 2005

Correct me if I am wrong, but I believe this is what the Friendly Giant use to say after he arranged the miniature furniture and wanted the camera to pan up to him to start another show of The Friendly Giant. For those of you wondering what might have happened to The Friendly Giant, Mr. Robert Homme died in May 2000 at the age of 81.

So, what does a line from the Friendly Giant have to do with marketing your business in Calgary? (more…)

Popularity: 8% [?]

Key Website Research Highlights Gender Bias

Thursday, August 11th, 2005

Reported on August 2, 2005 by The University of Glamogan is a first-of-its-kind study proving that men and women really are poles apart when it comes to what catches their eye on the internet.

This is important to consider when developing a new web site or revamping your current online presence. Is your target audience male or is it female? (more…)

Popularity: 3% [?]