I was stuck in all day meetings yesterday so did not have a chance to post this when it happened, but the team at Praized Media has fully launched it Distributed Platform yesterday. Congrats to Sebastien, Harry and Sylvain. I first posted about them in September after they received their initial round of funding - you can see that post here. You can check out the site here as well as all a blog post about all the press coverage they are receiving.

Over the past number of months, I worked with the Praized Team on the data distribution and traffic agreements for Yellow Pages Group Canada. Many people kept asking me what Sebastien was up to (I use to work with Sebastien at Yellow Pages Group and he is one person with whom I regard very highly) but had to keep quite out of respect as well as contractual obligations.

Now that it is launched, what I think you are going to see two things; 1) a user focused platform that I would bet is going to be very successful and 2) a model that demonstrates how publishers and new ventures can work together. For the start-ups they get the necessary data to ensure they can fully deploy their concept and a revenue model. For publishers they get exposure in the social space and targeted traffic to their online networks. This is a very exciting time and I am excited to be working with such innovative organizations such as Praized Media.

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With the July 11th release of the iPhone through the Roger’s Network, which includes Fido, Canada is starting to get iPhone fever.

Some interesting posts on the Canadian launch of the iPhone that I have found interesting in the last week: Continue Reading

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Just launched this weekend on YellowPages.ca is the ability for merchants in Canada to add Save and Share Functionality to their website. The company providing the service is Agendize. For information on the specific service from Agendize - visit their widget product page. You can also read a full article from a strategic perspective on this initiative on the Kelsey Blog titled “Agendize Brings Contact Widgets to Local Listings“.

So how does it work and what does it look like?

First thing a business owner should do is go to YellowPages.ca and do a search for their business listing. Once again - I am using my mom’s business, The Bra Lady as an example. Once you are on your business listing click on the ? beside the Add These Tools To your Website.

When you click on the ? mark - this will launch a new window with some Javascript code that you can copy.

Take the Javascript code and add it to your website. In the case of TheBraLady.ca - we decided to add this code into the header of the website so that it is available on every page.

Finally - when a user selects this new button on your website - it launched a window that gives a user a multitude of ways in which they can share your business information.

And that’s it. Now your business contact information can be shared via email, address book, desktop, social media, print and instant messenger.

Pretty cool eh.

Popularity: 63% [?]